InTouchNow.ai, a UK-based healthcare technology company, has been named Best Provider of Digital Healthcare Services at the HSJ Independent Healthcare Provider Awards 2026, recognising its pioneering use of AI to transform patient access and operational efficiency across primary care.

The award celebrates organisations that are delivering measurable impact through digital innovation, improving patient outcomes and streamlining NHS services. InTouchNow.ai was recognised for its solution, “Calling Time on the 8am Rush: Scalable Voice AI for NHS Primary Care,” which directly addresses one of the most persistent challenges in general practice—overwhelming patient demand at peak times.

InTouchNow.ai has developed a sophisticated voice AI platform designed specifically for GP practices, clinics, and healthcare providers. Its technology uses AI-powered receptionists to answer patient calls instantly, removing the need for long queues and ensuring that every enquiry is handled in real time. The platform can manage unlimited concurrent calls, triage patients, book and reschedule appointments, and respond to common queries using pre-configured clinical workflows.

Founded by Daniel Park (inset), the company emerged from a long-established family business specialising in medical call handling. Building on more than 30 years of experience, InTouchNow.ai was created to meet the growing pressures facing NHS primary care—particularly the daily surge in patient demand and administrative workload. Over the past two years, the company has rapidly scaled, supporting GP practices across the UK and handling thousands of patient calls each day through its AI-driven system.

At the heart of the platform is its ability to deliver consistent, immediate responses to patients while reducing the burden on frontline staff. By automating routine interactions and standardising triage processes, InTouchNow.ai enables healthcare teams to focus on clinical care rather than administrative tasks. The result is improved patient satisfaction, reduced staff burnout, and more efficient practice operations.

The HSJ judging panel recognised the tangible impact of the solution in real-world NHS settings, where digital tools must demonstrate both scalability and measurable outcomes. The award category highlights providers that have successfully implemented technologies such as AI and digital patient management systems to enhance efficiency and care delivery.

This recognition comes at a pivotal time for InTouchNow.ai, as the company continues to expand its footprint across the healthcare sector. The platform has already been adopted by dozens of GP practices, with strong uptake in regions such as the Midlands, where demand for innovative solutions to improve access has been particularly high.

In a further step towards national scale, InTouchNow.ai has recently joined the Primary Care Accelerator, a Birmingham-based initiative designed to help high-growth technology companies integrate into the NHS. The programme provides direct access to clinical environments, NHS decision-makers, and large patient populations, enabling participating organisations to validate and deploy their solutions more rapidly. Through this partnership, InTouchNow.ai aims to accelerate the rollout of its technology across primary care, helping more practices manage demand, reduce waiting times, and modernise patient access at scale.

The Primary Care Accelerator brings together leading GP provider networks, healthcare experts, and innovation partners to support technologies that can deliver meaningful improvements in efficiency and patient outcomes. For InTouchNow.ai, participation in the programme represents a significant opportunity to refine its platform further while expanding its reach across NHS organisations nationwide.

Daniel Park, Founder of InTouchNow.ai, said:
“Winning this award is a huge milestone for us and reflects the real-world impact our technology is having across primary care. From the very beginning, we set out to solve a problem that affects millions of patients every day—the frustration of not being able to get through to their GP practice when they need care.

What we’ve built is not just a piece of technology, but a practical solution designed around how healthcare actually operates. By ensuring every patient call is answered instantly and handled consistently, we’re helping practices deliver a better experience while significantly reducing the pressure on their teams.

Being recognised by HSJ validates the importance of this work, but it also reinforces how much more there is to do. Through our recent acceptance into the Primary Care Accelerator, we now have an incredible opportunity to collaborate even more closely with NHS leaders and scale this impact across the country. Our goal is simple: to make accessing primary care faster, fairer, and more efficient for everyone.”

As the NHS continues to embrace digital transformation, InTouchNow.ai’s award-winning technology highlights the growing role of AI in reshaping how care is accessed and delivered. With national recognition and strategic support through the Primary Care Accelerator, the company is well positioned to play a leading role in the future of NHS primary care innovation.